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This article is part of ParkerWhite's weekly series, a roundup of the latest healthcare marketing news and what it means for your marketing strategy.
Facebook's announcement of a move to clean up the newsfeed and improve user experience will affect how brands effectively engage on Facebook.
Everyone wants social media ROI, but not everyone has the discipline to execute on social media marketing strategy
Pinterest is a great medium for healthcare brands to communicate visually and reach a large audience of patients.
Consumers crave genuine brand experiences and honest communications. Being comfortable naked is vital to building consumer trust.